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TARGETED MARKETING

Spotted in a women's restroom at Dodgers Stadium (where CBS held its stars party Sunday night): a poster promoting Pat Croce's latest book, "Lead or Get Off the Pot! The Seven Secrets of a Self-Made Leader."

The former Sixer president's not the only taking advantage of a captive audience, though. Another reporter mentioned seeing restroom advertising by a Los Angeles-based law firm that specializes in DUI cases (no doubt hoping that when certain inebriated Dodgers fans are pulled over on the way home from the game, they'll remember the last advertising they saw before they left).

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This page contains a single entry from the blog posted on July 19, 2004 9:52 AM.

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