The CW network is finally climbing on the streaming-video bandwagon, announcing today that it'll be making episodes of "Beauty and the Geek," "Supernatural," "Veronica Mars," "One Tree Hill," "Everybody Hates Chris," "All of Us," "Girlfriends" and "The Game," available at CWTV.com, the day after they air, effective immediately.
Considering that the network targets 18- to 34-year-olds, an audience believed to be particularly likely to embrace watching online, what took the CW so long?
"You can't underestimate how work went into the launching the network itself," said CW entertainment president Dawn Ostroff, who a year ago held the same position at the now-shuttered UPN.
Comments (3)
How long will they continue to act as though Reba is not on their network, let alone being a hit?
A. Douglass
Posted by Amy Douglass | January 19, 2007 3:20 PM
Posted on January 19, 2007 15:20
Reba's still on the air?
Posted by Bob | January 19, 2007 3:59 PM
Posted on January 19, 2007 15:59
Excellent question -- Reba, of course, only came back because they had a two-year contract with the WB when it shut down. The WB never really came to terms with its relative popularity -- it was one of the network's highest-rated comedies, if not its highest-rated -- and it doesn't feel as if the CW gets it, either. But I'll see what I can find out.
Posted by Ellen | January 19, 2007 5:40 PM
Posted on January 19, 2007 17:40