Beware the Movie Snitch

Imagine that you bought a plane ticket to San Diego. How would you feel if the airlines asked you to monitor the behavior of fellow passengers in exchange for frequent flier miles? I would be surprised that as an airline guest I was asked to perform hostly duties. And that's why I'm surprised that Regal Theaters is expanding its Guest Response System to 114 theaters, including its multiplexes at RiverView and Neshaminy. Regal is proposing to give selected ticketbuyers pagers to alert management to problems in the audience or on-screen. Already it's being called "the pocket snitch" and "movie narc." I'm all for improving the tone in movie theaters. And I'm all for finding a better method of alerting the projectionist that the film is out of focus and that the sound is too loud. But shouldn't this be the responsibility of management and not the clientele? Thoughts?


