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Hating on McDonald's Uniforms

mdonalds.jpg

It was reported today that McDonalds has new designer uniforms for its UK workers. According to this story, designer to the stars, Bruce Oldfield (he creates looks for Catherine Zeta Jones and Bianca Jagger) has come up with a new look for McDonalds that includes a black and mocha polo shirt, black cargo style pants, a baseball cap, belt and apron.

But the creme de la creme of this ensemble is the silk-like scarf (It's probably polyester) with the supersized-M on it. Are they serious? This would never work in the U.S., let alone the hood. Why would someone try to channel Hermes at McDonalds? UGH!

I don't know about you, but I don't want ordering a vanilla milkshake, Chicken McNuggets, or Quarter Pounder with Cheese to be a luxury experience. I want my McNuggets to be well, McNuggets.

Furthermore, I would be happier if McDonalds workers, like the ones at Girard Avenue and Broad Street, tucked their collared shirts in pants that fit them well and served my hot fries with a smile, instead of an eye roll.

But wait a minute, with gas being so high, McDonalds may be the only luxury experience I can afford. This is soo, sad.

What do you think?


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Comments (2)

E:

Most cases my eyes are toward the microwave and trying to see the travels of my burger till it gets to the counter in front of me.I like the uniform, but please dont drop my burger.

Dunk:

That scarf looks perfect for fry cooks. Maybe they'll catch on fire while making my Big Mac.

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Mirror Image

The Mirror Image team consists of Inquirer and philly.com writers with a passion for fashion and an eye for the trends. We live to shop and shop to live, but always appreciate a good sale. We know that “What I am going to wear?” is a serious question, possibly requiring consultation and multiple outfit changes. We believe beauty treatments can be a necessity instead of a luxury, and consider awards shows required viewing. Above all, we strive to bring style into our daily lives – and have fun telling others about it.

Contributor Elizabeth Wellington has been the Inquirer's Fashion Reporter since 2003 and writes the Mirror, Mirror column for the Sunday Image section. She is a bargain shopper who hates buying pants and rarely meets a dress she doesn’t like.

Contributor Chris Gray is the editor of the Image section, and has been a reporter and editor at the Inquirer since 2001. She believes you are never too tall for heels and considers text messaging a vital form of communication.

Contributor Karen Heller covered fashion for several years, nationally and regionally, and has an enduring interest in style and fashion. A finalist for the Pulitzer Prize in commentary, she reports on popular culture. Her column appears in the Wednesday Daily Magazine.

Contributor Kristen Graham is a Philly.com producer and columnist. She is still recovering from her mother dressing her in homemade cotton plaid bell-bottoms as a toddler, and regards religious Project Runway and What Not To Wear watching as the only way to make amends.

Contributor Jodie Chester Lowe is a Philly.com Entertainment producer and a member of the Great Expectations project team. By college, she knew she needed to expand her wardrobe beyond casual shirts and jeans. She’s branched out with the tops, but denim still gets its own drawer (or two) in her dresser.

Contributor Ellen Dunkel is the Philly.com Entertainment channel manager. She was almost literally born to shop, having grown up in Paramus, N.J., the No. 2 ZIP code in the United States for retail sales. She often serves as a personal shopper for family members who are missing the fashion gene.


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This page contains a single entry from the blog posted on April 23, 2008 2:15 PM.

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