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Thin Client

besier.jpg

Did you see the previous item about Klaus Besier's new job? The current chief executive of Neoware Inc. (NASDAQ:NWRE) in King of Prussia will become Vice President, Thin Client Business Unit at Hewlett-Packard (NASDAQ:HPQ) once H-P's acquisition of Neoware closes, perhaps later this year.

You gotta love his job title! Thin Client.

If that's not brilliant marketing ploy, we don't know what is. Wonder if there's a weight limit. Oh yeah, baby, you're thin, please buy my laptop. Probably harder to bring revenue into the Tubby Client Business Unit. That's the real challenge. If Besier were really good, they'd put him in charge of the Tubby unit -- let him turn that one around.

OK, now that we've had a lot of fun with the term "Thin Client," one of our tech-heads (my boss, paid the big bucks to be smart) provided a definition. It's a computer that is functional only when connected to a particular server. Therefore it's "thin" as in meager, as opposed to "thin" as in svelte. However, it is also svelte because it has fewer inner gizzards. The computer is the "client" of the server.

Do you have any wonderful business terms you love? Send them in -- see if you can beat "thin client!" Include two definitions -- whatever wacko, yet printable, and somewhat plausible one that is inspirational to you, and the real one. Please distinguish between the two. Sometimes the absurd is more real than reality, as we all know.

- Jane M. Von Bergen

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This page contains a single entry from the blog posted on August 29, 2007 10:16 AM.

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